Winter 2024 Lookbook
A whole year away from the internet and the dream is back, baby! We’ve stacked a year's worth of (good?) ideas, seasoned with a zesty 3 months spent in Italy, in order to bring out the very best of our California flavor and deliver it to you, the world! Huge thanks to artist Rich Cali for the bobcat skeleton graphic, originally created for an XC race team that never saw the light of day (possible?). The bobcat skeleton actually sat dormant–or is it entombed?-for the better part of 10 years before it was "dug up" from our fossil vector boneyard. We call it "Boney".
In the modern era where clean cut and curated cyclists are on migration in a sea of helvetica and earth tones we are still here, a beacon for those who seek a different way. A brighter way. Everything we produce is either made in Italy from the finest Italian fabrics or right here in the US of A. Feels good to be back, because we never left.
Still doing it like no one else does! This is year 12.